Justin Gest author of Mass Appeal: Communicating Policy Ideas in Multiple Media asks why not publish your research outside of academic outlets? And, suggests academic institutions need to engage more creatively with an increasingly diverse range of mul…
Category: Mass Appeal
Book Review: Mass Appeal: Communicating Policy Ideas in Multiple Media by Justin Gest
In Mass Appeal: Communicating Policy Ideas in Multiple Media, Justin Gest offers a guide for researchers who want to improve their ability to make a policy impact with their research, exploring the strengths and weaknesses of different media for communicating research ideas and their implications. This book is likely to be useful for researchers across the career spectrum, from … Continued