It is relatively rare for social scientists as individuals to break through into the mainstream media. However, in recent weeks, two profiles of successful figures in the worlds of academia and academic publishing have featured in popular publications,…
Category: Communicating research to the media
Communicating statistics through the media in the time of COVID-19
Professor Kevin McConway and Professor Sir David Spiegelhalter discuss their experiences of communicating statistical research to the media and offer 12 tips for researchers to effectively engage with the media. The coronavirus pandemic has brought an unprecedented demand from the media for statistical commentary. Whereas a trip to a studio for a radio or TV interview was … Continued