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Academic communication, Academic Social Media, audience, communicating your research with social media, Featured, Impact, knowledge exchange, Research Communciation, science comms

How an audience-first approach to social media increases engagement with your research

by Cousens,EV • August 6, 2020 • Comments Off on How an audience-first approach to social media increases engagement with your research
Developing an online presence can be an effective way to communicate research. However, simply sharing your output on social media is not enough. Who this reaches is important for impact and scholarly debate. Kirsty Wallis calls for an audience-first approach to social media, arguing that taking the time to understand your audience and your social … Continued

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